Ryan K. Hertel: creative partner and product builder behind heyitskenton and Socialocca
Ryan K. Hertel — heyitskenton
The creative partner behind founders who ship.
I design new-age brand identities, record on-location content, develop custom software, and orchestrate the business systems that make it all pay. I travel site to site (no matter how far), and ship my own apps & products on-the-go.
35+ products shipped since 2017
01 / What I do
Work With Ryan
I work with founders and teams who are building or already moving, and I have 15+ years of experience "jumping on board" with projects. Creating became a lifestyle.
Brand & Identity Design
Full brand systems — logo, colors, voice, social media, visuals, and the materials that carry them long-term.
Content Creation — On Location
I fly to you. Shoots, campaigns, and content engines built where your business actually happens.
Web Apps & Custom Software
Full-stack product builds from concept to launch. I'm constantly re-learning the best tools for this.
Business Systems & Monetization
Back-end operations, automation, and the machinery that turns content and audiences into revenue.
Consulting
Strategic & marketing guidance for founders and teams building digital products and brands.
Have something in motion?
Tell me what you're building →
02 / The studio
I run a product studio called Socialocca.
Founded in 2017 as a marketing shop, relaunched in 2026 as an independent product studio. Socialocca builds software, intelligent systems, and digital infrastructure — both for our own catalog and for the businesses and creators who hire us.
Software & Platforms
Full product builds — web apps, dashboards, and the infrastructure underneath them.
Intelligent Systems
Automations and agent workflows that take the repetitive work off your team's plate.
Digital Infrastructure
The connective tissue — integrations, pipelines, and internal tools that hold it together.
Working on something that needs more than one pair of hands? The studio takes on a small number of client builds each year.
Visit Socialocca03 / Proof of work
I don't just advise. I create with you.
WatchrrLiveReal-time monitor for major Internet services, platforms, and game servers.
RelayLiveMulti-stream live viewing platform — watch multiple live streams at once.
Prompt Master 3000LiveFree online digital prompt optimization tool that turns vague requests into context-rich prompts.
PuddingUpcomingContent provenance platform — creators anchor their posts on blockchain to prove what they made and when.
GlyphUpcomingBrowser-based digital split-flap display boards for signage, smart home, and live overlays.
InkalooUpcomingRelaunches as a hyper-fast 72-hour website launcher powered by automated agents.
AraraUpcomingLocal-first AI toolkit — run models, agents, and automations privately on your own machine.
As featured in
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04 / Reach
On-site. Worldwide.
The products I've built have reached customers and subscribers across six continents. When the work needs me in the room, I'm down to make the trip downtown or across the country. Founders' offices, shoot locations, launch weeks: I'm ready to show up where and when the action actually happens.
Hover a pin · 76 cities & counting
05 / Journey
Product Timeline
Bonus / App Launcher
App Launcher
Tap any app to explore. Built by Kenton under heyitskenton.
07 / About
The creative behind the brand
Ryan K. Hertel is the hyper-creative behind heyitskenton — an identity built over years of work across entertainment, content creation, digital media, and branding.
What started on stages and behind cameras turned into something bigger: designing brands, producing content, and building the websites, systems, and software that turn creative work into real businesses. These days that means working directly with founders and teams who trust him with the whole picture: the brand, the content, and the digital systems behind it.
In between engagements, Ryan ships his own products through Socialocca, a product studio behind software tools, digital platforms, and premium web experiences used across six continents.
06 / Follow along
I post the whole process.
Tech takes, build clips, and product walkthroughs — same handle just about everywhere.
Instagram
@heyitskenton
Tech takes, build clips, and behind-the-scenes from every project in motion.
YouTube
@heyitskenton
Long-form builds, product walkthroughs, and the full story behind each launch.
Facebook
Ryan Hertel
Video drops and updates for everyone who'd rather keep up over here.